Ethical, sustainable manufacturing

We are committed to being an environmentally and socially responsible brand while creating high-quality fragrances that inspire, excite and delight our customers.

First and foremost, we are proud to say that our products are cruelty-free and never have and never will be tested on animals. We believe animal testing is unnecessary and inhumane, and we make sure that all our ingredients and finished products are cruelty-free.

Vegan & Cruelty Free

Ethically made in England

  • Fragrances are made in England in our perfumery
  • High quality ingredients are sourced and carefully crafted to create incredible scents
  • Our manufacturing process is fair to our team
  • Our team have a healthy working environment and fair wages.
  • We follow International Fragrance Association (IFRA) guidelines

Sustainability and Impact

  • We take the environment seriously
  • Glass bottles and boxes are 100% recycled and recyclable
  • Always trying to improve sustainability practices
  • Aiming to reduce the environmental impact.

Protecting the environment through sustainability

Sustainability means helping protect and preserve the precious environment we have. We’ve partnered with our suppliers to ensure they use the most sustainable materials and packaging possible.

Sustainable Sourcing

To us, sustainable sourcing not only means focusing on using only recycled and eco-friendly materials but also emphasising and using fair trade and ethically sourced materials.

Sustainable Packaging

A lot of cosmetic product packaging is not recyclable. We use 100% recyclable packing materials which can be reused and recycled. We also use recycled paper for our inserts and we are always looking for more ways to reduce our carbon footprint.
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